Tuesday, August 31, 2010

And the sorry saps are...

Remember how I said we would find out our client for the year? Well, I didn't lie.

Berns & Black Salon on Main street will be the ad majors' big client for this school year. They don't have a website (something to consider in our campaigns) but here's their Facebook group: SNIP SNIP SNIP

We will be getting to know them better as well as finding out what kind of style they prefer. Style? Get it? We learned today that they want to attract RRC students, and if you are willing to get a cut from one of their beauty students, you'll be able to get your hair cut for cheap (USP?).

As we learn more information, I'll update you on any advancements and cool aspects about them. Also, I've been thinking of getting a haircut. If knowing the ins and outs of your client is a major step in the advertising process, might as well get a haircut from them while I'm at it!


"Hey, try this one. All the cool cats get it."

Monday, August 30, 2010

Oh, hello.

Now that school is back in session, I guess it would be a good a time as ever to start this blog back up. Get my mind thinking about the things it should be thinking about and get my creative sauces running.

I am now officially an advertising major and will be working under the wings of Kenton Larsen, along with my fellow ad men/women.

I'm actually quite astounded by the amount of traffic this blog got during its first go, seeing about 200 views each week. But, when the posts started getting scarce, so did the amount of people that dropped by. Let's get those number back up, shall we? By the way, I have been getting a lot of random comments that are all in chinese. To whoever is doing that, stop. I'm Korean, okay? Or at least write in english please. I also wouldn't recommend clicking on any links that they post.

So, I'll be doing the usual analysis of things I've seen and think are cool in the ad world, as well as updating you on school projects. Tomorrow, we will be learning who our client is for the year. We, along with the PR students, will be separated into groups to create campaigns for a local business. After the big pitch, the client will pick one of the proposals and spit on the others. Exciting.

This is what I did this summer:



See you soon! Visit back often! Tell your friends!